The Chumbucket Rhumba - Sage Guyton, Jeremy Wakefield.His head still has a hole that starts smoking again as the episode ends. In the end, everybody sees Patrick finishing a sign with the Krusty Krab's new slogan, "Krabby Patties are fum!" and everybody returns to the Krusty Krab. Plankton then gets beaten up by the hockey team. His customers hear him calling them "buffoons, morons, the dumbest of the dumb" among other things, which causes all of his customers to abandon their chum in anger and disgust. During his rant, Plankton accidentally insults his customers over the intercom that he had installed by the cash register earlier to taunt Mr. Plankton protests, but then bluffs to make Patrick believe that he is disposable, and not necessary to keep customers eating at the Chum Bucket. Patrick then decides to resign from his position as advertising director because he is "burnt out" - there is a hole burned into the back of his head. Business is so large that Plankton gets into the restaurant magazines and even a hockey team shows up to eat.
Patrick comes up with a new motto three days later, changing it to "FUM IS CHUM." This new slogan brings back Plankton's customers, much to the chagrin of Mr.
Plankton then gets mad at Patrick but cools down because Patrick's slogan is still attracting customers.Ī few days later, people are getting bored with the slogan, so Plankton and Patrick hold a board meeting. However, all Patrick does is write Chum is Fum in a thousand different ways. Then Plankton goes to Patrick to check on how his assignment to come up with new slogan ideas is going. To combat the disgusting taste of the chum, the customers simply say "Chum is Fum" over and over. Krabs' disguise, and they realize that it was the slogan that brought in the customers, despite the fact the chum tastes awful. After two hours of waiting in line, they finally enter the Chum Bucket. Krabs believes Plankton has stolen the secret formula, so he comes up with a plan to steal the recipe back.
Plankton hires Patrick as his slogan manager. After his head is put out by a cup of kelp juice, Patrick then rearranges the letters, so the sign reads "CHUM IS FUM!" The new slogan starts to attract customers. It even affects Patrick's Department of Thoughts. Plankton then hangs a sign that reads "CHUM IS METABOLIC FUEL!" Patrick comes along and tries to read the sign, but his head starts smoking from the strain of trying to understand what these new words are. Karen then suggests that Plankton should advertise his product.
Plankton thinks they want to eat there, but they were parked there because they could not find parking at the Krusty Krab. The episode starts out when two customers park at the Chum Bucket.
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